Winners: Media Release



Sheffield creates seven tech startups in weekend of innovation

AirStock graduates from Sheffield startup event to international enterprise competition
Event coincides with start of
Global Entrepreneurship Week & MADE The Entrepreneur Festival

Images & video from Startup Weekend available for download


Sheffield, UK, 18 November 2013: An out-of-office initiative to support Sheffield startup businesses has unearthed seven new technology ventures and promoted the two most promising to a global competition seeking to identify the world’s most innovative startups.

At 5.15pm on Friday 15 November, 43 developers, designers, marketers, product managers and startup enthusiasts came together for Startup Weekend, a University of Sheffield hosted event designed to bring business ideas to life.

54 hours later, AirStock, a venture conceived to provide broadcasters with an affordable source of production quality aerial video footage, was named the winner. The judges praised the team for identifying a specific niche and creating a straightforward business model with clear benefits.

Video comment from winning team & event organisers (available for download & publication)

AirStock and runners-up Goodvid.io, which was created to help retailers find user generated video content for their websites, have graduated to the world’s largest startup competition, Global Startup Battle. They will compete with other ventures created at Startup Weekend events around the world to win funding and business support from Google, Microsoft and Amazon.

Samantha Deakin, founder of Startup Weekend Sheffield, comments: “Startup Weekend brings together designers, coders and hustlers to form teams and take ideas from concept to launch in just 54 hours. There is huge educational value in creating, sharing and crash testing ideas, and – with a third of startups created at these events going strong three months later – we hope to have unearthed gems that could add significantly to Sheffield’s growing technology cluster.”

Giles Moore, part of the AirStock team, comments: “Our startup has come a long way in a matter of hours. We came to Sheffield Startup Weekend with an idea and left with a core team and basic viable product. We were able to refine our concept with experienced people from Sheffield’s technology sector and are really excited about pitching it to potential partners and investors connected through the global Startup Weekend movement.”

Sara Pates, enterprise business manager at the University of Sheffield, comments: “Business plans rarely survive first contact with customers, especially in the technology space. Startups need to try things, experiment and quickly see if their hunches work. Events like Sheffield Startup Weekend help to stimulate sustainable startup activity by connecting entrepreneurs with co-founders, complementary skills and the opportunity to learn by creating.”

The team that created AirStock over Startup Weekend comprised VuAir founder Andre Ferreria, sales and marketing manager Giles Moore, marketing professional Rob Barr, software engineer Manu Matute and  three students from the University of Sheffield: Jack Ross, Cyrus Sahirad and Dan Cunnington.


High resolution images to accompany this story are available for download at https://www.facebook.com/StartupWeekendSheffield.

Video footage files can be downloaded for publication from https://www.dropbox.com/sh/32m7a9290v1pc6y/iyiU1sdAVz.

For more information please contact:
James Taylor | Roaring Mouse PR
E: james.taylor@roaringmousepr.com
T: +44 (0)114 3600716 | M: +44 (0)7796 138291


About Sheffield Startup Weekend
Part of the global Startup Weekend movement, Sheffield Startup Weekend is an experiential learning opportunity that connects people with ideas to designers, coders and startup enthusiasts to help turn concepts into minimum viable products in just 54 hours. It helps create startup businesses through introductions to potential co-founders, access to experts, coaches and mentors, and the opportunity to test ideas and develop products in a lean and agile way.


About The University of Sheffield

With nearly 25,000 of the brightest students from 117 countries coming to learn alongside 1,209 of the world’s best academics, it is clear why the University of Sheffield is one of the UK’s leading universities. Staff and students at Sheffield are committed to helping discover and understand the causes of things – and propose solutions that have the power to transform the world we live in.